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Cesar Manzano
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Join date: Apr 17, 2026
Posts (3)
Jun 5, 2026 ∙ 2 min
RGV-LS Digital Marketing Campaign: A Bilingual 3-Platform Launch Strategy
How I built a bilingual content calendar and 3-platform social media strategy (Facebook, Instagram, YouTube) to launch a tutoring brand in a bilingual community — including hashtag framework, editorial cadence, and channel-specific content design.
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Jun 5, 2026 ∙ 2 min
RGV-LS: Building a Market Entry Strategy for Bilingual Tutoring in an Underserved Community
How I designed a full go-to-market strategy for a bilingual tutoring startup serving 250,000+ ELLs in the Rio Grande Valley — using Porter's Five Forces, SWOT, and a lean pricing model that undercut the market by 75%.
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Apr 28, 2026 ∙ 12 min
From One Student to 200+: How I Scaled Free Language Acquisition Access Across an Entire ELD Program
In practice, self-paced platforms amplify instruction — they don't replace it. Explicit teaching (Science of Reading) plus adaptive practice (Rosetta Stone) plus individual feedback (progress conferences) creates a loop where each piece strengthens the others.
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